Archive for the ‘Ferrari California’ Category


It’s been called the ‘baby’ Ferrari and even the new Dino. But the 193mph 2+2 convertible California is not even the cheapest model in the range – that title belongs to the £138,265 mid-engined F430. Nor is it an updated clone of the V6-engined Sixties two-seater Dino, which took Ferrari to a whole new market and drove it into the arms of saviour Fiat.

No, the new California is an old-fashioned, front-engined grand tourer in the best traditions of the Prancing Horse. With a 454bhp 4.3-litre V8 under the bonnet and a brand new seven-speed, dual-clutch transmission, it’s a relaxed take on the frantic Ferrari theme. And as the order book is full for the first two years of production at least, Ferrari is confident it can weather the current financial storm better than rivals such as Bentley and Aston Martin.

On the badly made Sicilian roads of our test route, the sleek new car instantly betrays its boulevard cruising roots. With the chassis and gearbox set in Comfort mode, the ride is supple and comfortable. The engine note is muted and the gearbox allows you to drive gently without the clamour of the F430.
Ferrari reckons California buyers will be travelling further and with more passengers than those who choose the F430. It’s easy to drive, which should appeal to the female customers the firm is wooing.

Immaculate

The cabin is trimmed with the usual creamy leather hides, stitched immaculately. Headroom is plentiful, but those over six feet tall will find legroom tight.

At a touch of a button, the aluminium roof does its 14-second motorised pirouette, with both parts of the metal lid sliding on top of the boot space. With the roof down there’s 240 litres of space (360 litres when it’s up), and that’s easily enough for a couple of weekend bags. The no-cost option rear seats take more luggage, although they are barely big enough for the smallest infants, despite their Isofix fittings.

The all-new chassis features a flat undertray with venturi tunnels front and rear for greater downforce. Double wishbones make up the front suspension, while a new multilink system features at the back, and you notice the extra compliance over big bumps. The speed-related, power-assisted steering makes in-town manoeuvring and parking a breeze.

Not that the California is all show and no go. Turn the steering wheel Manettino switch to Sport and gearchanges are sharpened, the exhaust valves open more readily and the suspension raises its game. Suddenly, the car is ready for action, with outrageous pace and a soundtrack of yelps, barks and growls to rival the best TVR ever offered.

A lot of vibration transmits from the new direct fuel injection engine to the cabin, but low-speed torque is incredible, and without the traction control the tyres would cremate themselves.

Perhaps most impressive is the new transmission, which allows access to that performance without a micro-second’s delay. It makes the old robotised manual look very last century, and Ferrari says it will fit dual-clutch gearboxes to all its cars eventually.

The standard ceramic brakes are amazing, even if pedal feel isn’t quite as linear as an all-steel set-up. The steering is sharp and slightly over-assisted, and on A-roads you need to focus to maintain smooth progress. At high speeds, though, the California is rock-solid, inspires confidence and, with the rear air diffuser, the cabin remains amazingly draught-free.

Ferrari hasn’t wasted any time in introducing a new dedicated collection bearing the name of its all-new hardtop convertible. The so-called Ferrari California Collection includes caps, t-shirts and sweatshirts priced between $35 and $158 US as well as a handcrafted model replica available in two different colors with the top up or down that cost a hefty $340 US. Now we’re just waiting to see how fast the Chinese knockoffs will reach the market – that is if they haven’t already beaten Ferrari to it.

Paris, 2nd October 2008 - The Ferrari stand at this year’s Paris Auto Show hosts the official unveiling of the stunning new Ferrari California, the coupé-cabriolet that has been the talk of the world media over the last several months. The car has been generating enormous interest amongst both those directly involved in the industry and the public at large as a result of a particularly innovative communications strategy which has seen it previewed in stages in a series of initiatives that have involved clients, members of the media and enthusiasts from all over the world.

Another important piece of good news from the Show is the announcement of the extension of the One To One Personalisation Programme to the 599 GTB Fiorano. The decision to extend the service to the most powerful 12-cylinder in our current range follows on from the success it has enjoyed since its launch in March for the 612 Scaglietti. 599 GTB Fiorano clients will now be able to visit the dedicated Atelier in Maranello where they can work with a Ferrari consultant on creating their own truly bespoke car.

Also on the stand is the F2007, which won the World Championship last season. To complete the range of road-going Ferraris, we also have the 612 Scaglietti, the Prancing Horse’s flagship GT, in a sleek Nero Daytona livery with Iroko interior. Of the 12-cylinders there are also two examples of the 599 GTB Fiorano, the most powerful berlinetta ever built at Maranello: one featuring a Rosso Monza exterior livery and Charcoal interior and the other an exterior livery in Blu Nettuno, an out-of-range colour, and Cuoio interiors. The sportiest Ferrari in the current range is the 430 Scuderia which is shown in the traditional Rosso Corsa paintwork combined with black Alcantara interiors. Needless to say, the F430 Spider, the very epitome of F1 technology transfer and drop top driving pleasure, is also present, this time in an elegant metallic Grigio Ferro exterior livery that beautifully offsets the Cuoio interior.

The Ferrari California has attracted enormous attention because it is an extremely innovative car inspired by the spirit and driving pleasure of one of the great Ferraris of the past, the 1957 250 California. The new car joins the predominantly high performance 8-cylinder range and also flanks the 12-cylinder flagship, the 612 Scaglietti, in the Grand Tourer category. The Ferrari California is a car with the track in its DNA. It brims with innovation and will more than fulfil the expectations of even our most discerning clients, offering breathtaking driving pleasure and fun behind the wheel as well as extreme versatility of use and in-car comfort. In line with Ferrari tradition, this model positively brims with innovative features. In addition to its retractable hard top and the original 2+ concept, the new Prancing Horse car also offers: a new direct injection V8 engine, a 7-speed gearbox with steering wheel-mounted F1-style paddles coupled with a new dual clutch, a new suspension system (double wishbones at the front and multilink at the rear), the new evolved F1-Trac traction control system and Brembo brakes with CCM (carbon ceramic material) discs as standard (this latter feature is shared by the other models in the current range).

Interestingly the web played a pivotal role in the communications strategy used to preview the California over the last few months. In May, Ferrari launched a dedicated website (www.ferraricalifornia.com) which featured a countdown to the publication of the very first photos of the car, and was updated periodically with information and interesting facts about the car. Visitors to ferraricalifornia.com were also able to watch the Ferrari California world preview live on September 18th thanks to streaming of the event.

The aforementioned preview took place simultaneously in Maranello and Los Angeles, and was attended by over 2,000 specially invited guests. At Santa Monica private airport, where the American event was staged in the presence of Ferrari Vice President Piero Ferrari, a special charity auction also saw a new Ferrari California sold for $520,000. The car was presented in Maranello by Ferrari President Luca di Montezemolo who was flanked by Scuderia Ferrari drivers Kimi Raikkonen and Felipe Massa. Michael Schumacher was on hand too as he has been involved in the development of the Prancing Horse’s latest Grand Tourer since its inception.

Also showing at the Ferrari stand is a video directed by Michael Mann which was inspired by the emotion of driving the car in its natural habitat, the stunning coastal highways and roads of California.


The new 2009 Ferrari California won’t make its world debut until the 2008 Paris Motor Show but it was unveiled to a lucky few last week on Thursday. Ferrari held a star-studded event in Maranello and in Santa Monica, California ahead of the car’s scheduled launch on Oct. 2nd.
The Santa Monica event also featured a charity auction where the first Ferrari California was sold for $520,000. That’s a whole lot of money and double what the expected retail price is going to be for the new Ferrari.
Arnold Schwarzenegger was on hand to except the charity on behalf of After Schools All Stars, a charity which helps under-privileged school children.

Maranello, 18th September 2008 – The world premiere of the new Ferrari California takes place this evening in the build-up to its official unveiling at the Paris Auto Show on October 2nd next.

The premiere will take place contemporaneously in Maranello and Los Angeles while Ferrari enthusiasts will for the first time in the Prancing Horse’s history be able to watch the event live on the www.ferraricalifornia.com website from 22.00 Italian time.

More than 1,000 special guests from all over the world will watch the presentation of the new car inside the new production line building designed by French architect Jean Nouvel, winner of the Pritzker Architecture Prize 2008.

In addition to President Luca di Montezemolo, the event will also be attended by the Scuderia Ferrari drivers, Kimi Räikkönen and Felipe Massa.

Michael Schumacher will also be on hand, having been involved since the very earliest stages in the development of the Ferrari California, a hugely innovative car sporting a new front-mid 8-cylinder engine and a retractable folding hard top.

The Ferrari California will also be presented today at Santa Monica Private Airport, just outside Los Angeles during a ceremony attended by a further 1,000 invited guests from all over the American continent.

Ferrari California enters the world of Gran Turismo 5 Prologue
With Ferrari’s road and race cars taking advantage of the latest emerging technologies, someone inside the marketing department in Maranello has taken the bold initiative to bring the company’s PR into the same realm by utilizing popular electronic media. For its latest supercar, the highly-anticipated Ferrari California, the company has been releasing bits and pieces on a dedicated, flash-enhanced website, and the latest installment has just hit cyberspace.

For this episode, Ferrari has teamed up with the wiz-kids at Polyphony Digital who are the brains behind the Gran Turismo franchise. They offer up an adrenaline-pumping virtual reality video of the California racing through the virtual streets of Gran Turismo 5 Prologue in the same style as the game’s intro. And now that they have the car scanned, it shouldn’t be long before you can download the California on your PS3 to drive in the game. We hope. Follow the Source link below, click “virtual test drive” and “play film” to watch the clip. Oh, and clear some time in your schedule, because the video will make you want to play video games all weekend. Enjoy.

Source: Ferrari

The Ferrari California has been well received by the world’s media, and that is even before it has its official unveiling at the Paris Motor Show next month. In preparation for the event, the boys (and girls) at the Prancing Horse have been taking the brand new model out for a promotional photo shoot, probably for the trouser wetting press images set to be released.

The California slots in at the bottom of the Ferrari portfolio just below the Scaglietti 612, it is powered by new 460 hp 4.3-Liter V8 Engine placed in the mid-front position of the car and features direct fuel injection and a “flat” crankshaft. It is mated to a brand new seven-speed dual-clutch transmission system which enables the California to launch from 0-60mph in less than 4 seconds.

Check out this great video here!

We getting used to looking at this Ferrari California up close though doubts still remain over the chunky rear and the vertical “Lexus Style” exhausts. But the roof is a winner, with the closed version giving a really clean and fine look to the car.

The V8 4.7 engine at 460hp and the twin-clutch system are still waiting for judgement, but according to Automobilismo, the California can reach 100km/hr in about four seconds, with maximum speed at 310 km/hr, despite its 1625kg weight. On a combined circuit, emissions come off at an honourable 7.5 km/litre.

Wed
25
Jun

While Ferrari had us glued on their dedicated California website waiting for the countdown to end in order to see more pictures of their hardtop convertible, at the same time the Italian sports carmaker gave German car magazine “Autobild” full access to the newest member of the Prancing Horse family. Not very “internety” of them, to say the least.

The new images give us our first view of the California’s interior which looks very similar in design to the one found in the more upscale Ferrari 599 GTB Fiorano. Kinda toyish and far from the elegant cabins featured in the Ferraris of the past if you want our opinion.